Most people have come to realize the serious potential available to help grow their business when they use social media to reach potential customers. Whether you own a small family business or run a major corporation, reaching new customers is an essential part of maximizing profits. Of course, this generally means finding customers where they are currently at, and current trends certainly show that the use of social media is booming. So, reaching this huge potential customer base means knowing how to use social media optimization, or SMO, to help achieve your specific business goals.
The Importance of Quality SMO
August 8th, 2016Use Bandit Signs to Promote Your Business – Copy Examples
April 9th, 2014If you’ve never heard of the words, “Bandit Sign,” you’re not alone. Before I saw a need for them in my business, I called them those “little signs on the side of the road!”
We’ve all seen them, but have we used them?
Use Bandit Signs to Promote Your Business
Top Three Marketing Tactics for Your Company
December 17th, 2013Common knowledge suggests that every business should reinvest 20% of their business revenue back into their marketing strategies.
So, how are you holding up to that?
In my opinion, that’s a general rule, a rule which will ensure a higher general success rate among companies around the world. It’s kind of like those rules that were made in high school because one kid ruined it for everyone else!
Some business models require very little marketing while others absolutely survive on it.
Tips for writing compelling Facebook status updates
February 22nd, 2013There are just some things in life that I don’t understand. For instance, there are certain Facebook users who can post a status update like, “Lunch time…,” and they end up having dozens of comments. “What are you having?” “Are you going out to eat?” Or they’ll give suggestions left and right of what they think that person should eat.
How does person ‘A’ get so much interaction, no matter what they post as their Facebook status update, while person ‘B’ could post the same thing and get zero interaction?
What would the world be like if we all knew the answer to that question? It would probably cease to exist as we know it because everything revolves around Facebook status updates! Right?
Optimize Contact Forms for Higher Conversions
February 5th, 2013Over the years, I’ve learned a lot about increasing conversion rates. My primary focus has been turning the traffic I receive to my website into dollars, and there are obviously many ways to do that. One of the best, most effective and lucrative ways to turn traffic into dollars is through building a list. And in order to build a list quickly, you’ll need to optimize your contact forms.
Optimize Contact Forms for Higher Conversions
In the beginning of my online marketing career, the first contact form I added to my website had at least six required fields. I wanted to know their first name, last name (separate fields), phone number, email address, desired income level, what they were currently doing for an income, how serious they were and where in the world they were from.
Three Blogs, YouTube, Social Sharing – First Page Domination
January 31st, 2013A few days ago, I published a blog post titled, “The immediate marketing power of YouTube.” Well, I want to show you how to absolutely dominate the first page search results of Google for niche key phrases. It’s a lot easier than you might think and requires just a basic knowledge of SEO.
Three Blogs, a YouTube Video and Social Networks Equals First Page Domination
If you take a look at the image I’ve posted within the content here, you’ll notice that I have claimed all the search engine listings above the fold, which are typically the first five or six listings. And when I use the term “above the fold,” it simply means everything you immediately see when you land on a web page. Everything that can only be seen by scrolling is considered to be below the fold.
My properties being listed are three blogs: one from my Empower Network business, my wife’s blog and this blog. I also have a YouTube video in the listings as well as some social profile linking throughout the rest of the results below the fold. The YouTube video ranked number two in the SERP’s within a few minutes of uploading it to my YouTube channel.