As an internet entrepreneur, it’s good to know a little bit about everything related to your niche. Just as long as it doesn’t detract from your primary business. Believe me, it can and will if you let it.
So for me, I run a home based business, and in doing, I have to be able to promote my business. And since I don’t really enjoy marketing to folks in my local area, B.F.E Arizona, I turn to promoting my business online. So I choose to know a little about SEO, website design, graphic design, email marketing, CPC and other areas of online marketing that pertain to my business. Am I an expert in all of those areas, nope. But I know enough to be dangerous.